Apple’s annual shareholder meeting took place today, and Apple CEO Tim Cook took the opportunity to tell shareholders about Apple’s AI plans. Cook told them that the Cupertino firm will “break new ground” in generative AI in 2024. “We believe it will unlock transformative opportunities for our users,” said Cook.
Apple has long been rumored to be working on new generative AI features for iOS 18’s built-in apps, including Health, Messages, Numbers, Pages, Shortcuts, and other apps. Apple may also bring AI-powered features to Apple Music and Keynote that would allow users to automatically generate playlists.
In addition to Cook’s AI comments, nothing unusual happened at the shareholder meeting. Bloomberg reports that shareholders rejected a proposal asking Apple for an AI transparency report with details on whether AI is being used ethically.
While Apple’s board and executive compensation plans were approved, no shareholder proposals were passed. Al Gore and James Bell will retire from Apple’s board, while former Aerospace Corp. CEO Wanda Austin will join it.
