Apple will hold its first fully live in-person event since COVID-19 struck next week when it holds its annual AI summit for employees next week at Steve Jobs Theater at the company’s Apple Park headquarters.
News of the event came as a tweet from Bloomberg’s Mark Gurman, who says the summit is similar to Apple’s Worldwide Developers Conference, but for employees only.
On the heels of OpenAI, ChatGPT noise and Google + Microsoft AI launches, Apple is holding its (previously scheduled) annual internal AI summit next week. It’s like a WWDC for AI, but only for Apple employees.
— Mark Gurman (@markgurman) February 6, 2023
The summit will also be live-streamed to employees unable to attend, the same way Apple held events in the pre-COVID era.
Interestingly, the event will be held in the Steve Jobs Theater at the Apple HQ and the in-person event will be streamed to employees as well. So, essentially how Apple held media events pre-Covid. Have to wonder if Apple will also return to that for public product launches. https://t.co/uhLv4se9oW
— Mark Gurman (@markgurman) February 6, 2023
The last fully live, fully in-person product event was for the iPhone 11, which was held on Tuesday, September 10, 2019. Hopefully, the AI summit indicates that future product events will finally return to an in-person format.