Writing in his Medium blog, Apple analyst Ming-Chi Kuo says Apple has placed orders with display supplier BOE for the iPhone 15 and iPhone 15 Plus for the second half of 2023. Kuo says BOE could potentially overtake Samsung as the largest iPhone display supplier as soon as 2024.
BOE has beaten Samsung and secured most 2H23 new iPhone 15 and 15 Plus display orders. If development and production proceed smoothly over the next few months, BOE will become the largest display supplier for the iPhone 15 and 15 Plus, with a market share of around 70% (compared to Samsung’s 30%).
BOE is expected to start mass shipments of LTPO displays for high-end iPhones in 2024, with Samsung and LG Display also being suppliers. If BOE can obtain orders for 20–30% of the 2H24 high-end iPhone LTPO displays and maintain a market share of around 70% for 2H24 low-end iPhone displays, then BOE will likely become the largest supplier of displays for the new iPhone in 2H24.
Kuo says BOE’s key growth drivers for profits from new applications over the next 2–3 years include medium to large OLED displays for Apple, medium to large mini-LED displays for Apple, and more affordable foldable displays for Android phones.
(Via MacRumors)
