Apple today told developers that they will be able to submit new and updated app submissions via App Store Connect throughout the holiday season.
Submissions now accepted through the holidays
November 8, 2021
This year, we’re pleased to continue accepting submissions in App Store Connect throughout the upcoming holidays. Make sure your apps are up to date and ready for the busiest season on the App Store. Due to anticipated high volume, plan to send time-sensitive submissions early. Please note that reviews may take longer to complete from November 24 to 28 and December 23 to 27.
In previous years, App Store Connect did not accept submissions and updates during the holiday season to give staff time off for the holiday season.
