Apple today unveiled its Apple Watch Series 7. The new Watch features a larger design, new Retina display, thinner borders, and more.
A reengineered Always-On Retina display features significantly more screen area and thinner borders, making it the largest Apple Watch display ever. The narrower borders allow for maximized screen area, while minimally affecting the dimensions of the watch itself.
The display offers nearly 20% more screen area and thinner borders at just 1.7 mm — 40 percent smaller than those on Apple Watch Series 6. Through an innovative design that maximizes the screen area while minimally changing the dimensions of the overall case size, Apple Watch Series 7 is available in 41mm and 45mm sizes.
The user interface is optimized to take advantage of the shape and size of the new display. Apple Watch Series 7 offers two additional larger font sizes, and a new QWERTY keyboard that can be tapped or swiped with QuickPath — allowing users to slide a finger to type. Larger menu titles and buttons in apps like Stopwatch, Activity, and Alarms also make the screen even simpler to interact with.
While the wrist is down, the Always-On Retina display is up to 70 percent brighter indoors than that of Apple Watch Series 6, making it easier to see the watch face without having to lift the wrist or wake the display.
The Apple Watch Series 7 design includes softer, more rounded corners, and the display has a unique refractive edge that makes full-screen watch faces and apps appear to seamlessly connect with the curvature of the case.
The Series 7 also features a user interface optimized for the larger display, offering greater readability and ease of use. Two new Apple Watch Series 7-only watch faces — Contour and Modular Duo — are also available. Apple says the Series 7 offers an 18-hour battery life and 33% faster charging.
The Series 7 boasts a stronger, more crack-resistant front crystal. It is the first Apple Watch to have an IP6X certification for resistance to dust and maintains a WR50 water resistance rating.
Apple Watch Series 7 introduces five new aluminum case finishes (midnight, starlight, green, blue, and (PRODUCT)RED), as well as a range of new band colors and styles.
Apple Watch Series 7 prices start from $399 and will be available later this fall.