News

Apple Celebrates Women’s History Month and International Women’s Day

Apple has plans to celebrate Women’s History Month and International Womens’ Day during March, with offerings to celebrate the social, economic, cultural, and political achievements of all women who accelerate the conversation around gender equality.

Apple will celebrate women in the App Store. Customers can read about female developers in exclusive interviews, or browse the curated Apps Made by Women Collection. Additionally, the App Store will feature an App of the Day and Game of the Day from a woman creator during the month of March, and, with Apple Arcade, showcase a collection of games starring powerful female characters.

Apple Music listeners can enjoy a diverse range of “Visionary Women” curated playlists from artists and influencers from all over the world. Apple Music will also showcase four original content short films, and Apple Music radio and Apple Music TV will feature incredible female voices, stories, and musicianship for a full 24 hours, back to back, on March 8.

Apple Books will be part of the celebration everywhere with country-specific collections that feature women’s voices and elevate their contributions to every field. Customers can find a selection of biographies and memoirs that highlight trailblazers, along with collections that spotlight literary icons and exciting newcomers in fiction. Readers can also explore recommended great books and audiobooks that unearth stories of remarkable women during extraordinary times, share empowering wisdom, and explore vital intersectional feminist perspectives.

Apple Maps will offer Curated Guides, in collaboration with Altas Obscura, Complex, Michelin Guide, HER, and Street Art Cities. Users can discover stunning statues of remarkable women, restaurants from Michelin-starred female chefs and rising stars from around the globe, must-visit businesses in Los Angeles, and street art by women artists in New York.

Apple Podcasts will offer a set of shows featuring female voices, including 2020 Noble Prize for Chemistry winner Jennifer Doudna, Grammy-record-breaking artist Billie Eilish, National Youth Poet Laureate Amanda Gorman, and Vice President Kamala Harris. A collection of shows from women-founded podcast studios, including audiochuck, Lemonada Media, and Wonder Media Network will also be available.

ABC News will launch a new podcast, In Plain Sight: Lady Bird Johnson, about Claudia Alta “Lady Bird” Johnson. Told in her own words using never-before-released recordings from over 123 hours of her White House audio diaries.

The Apple TV app is highlighting showrunners, directors, stars, and crew members who are working — both in front of and behind the camera — toward progress in the fight for women’s equality. Customers can enjoy curated collections that celebrate iconic and emerging voices who bring women’s experiences to the forefront of their storytelling, spotlight the leading women of Apple TV+, and elevate remarkable shows, movies, and documentaries from international creators.

Apple Watch users will be able to unlock a virtual workout trophy to celebrate International Women’s Day on March 8.

For more information about how Apple is celebrating Women’s History Month and International Women’s Day, visit the Apple website.

Chris Hauk

Chris is a Senior Editor at Mactrast. He lives somewhere in the deep Southern part of America, and yes, he has to pump in both sunshine and the Internet.