100% of eligible proceeds from the purchase of a (PRODUCT)RED iPhone SE and other (PRODUCT)RED products will go directly to the COVID-19 relief fund.
First noticed by AppleInsider, Apple has updated its website to show that any (PRODUCT)RED purchase made on Apple’s website will directly contribute to Global COVID-19 Relief Fund, to support its efforts to fight the global COVID-19 pandemic. Contributions will continue at least until September 30.
The contributions are in addition to all of Apple’s other efforts to fight coronavirus. Apple has so far donated millions to local and global efforts and has joined with the Emerson Collective to launch America’s Food Fund.
The Cupertino firm has sourced and donated well over 20 million face masks for medical professionals on the front lines around the world. Apple is working with its suppliers to design and produce face shields and is shipping 1 million face masks per week to the areas that need them most.
Apple helped Stanford Medicine build a new app for first responders (police, firefighters and paramedics), to help screen their symptoms and, if needed, schedule a testing appointment.
Siri Audio Briefs for COVID-19 help customers receive the latest news and information about the pandemic through short podcasts from trusted news providers and Siri can also provide guidance and resources from the CDC if asked, “How do I know if I have coronavirus?”
In Apple Maps, grocery, food delivery, and medical services are prioritized when searching nearby, and a curated collection of telehealth apps are available on the App Store. Apple is also providing content and services to parents, teachers and IT teams to help with the transition to virtual learning, including one-on-one training and numerous online resources.
Apple’s long-awaited iPhone SE will finally be available for preorder on Friday, April 17. The new handset features a 4,7-inch display, A13 Bionic chip, Touch ID home button, storage options up to 256GB, and more.
The new lower-cost iPhone boasts a single-lens 12-megapixel wide-angle camera with Portrait mode support, as well as a 7-megapixel front camera. The device offers a glass-backed design like the iPhone 8 and is capable of Qi-certified wireless charging.
The new iPhone SE will be available in black, white and (PRODUCT)RED and pre-ordering begins at 5 a.m. Pacific Time on Friday, April 17. Select Apple Authorized Resellers and carriers will begin selling the new iPhone SE starting Friday, April 24 in the United States and more than 40 other countries and regions.
Pricing starts at $399 in the United States with 64GB of storage, with 128GB and 256GB options available for $449 and $549 respectively.