For a device that many seem to think is a failure, the iPhone X sure took home a nice piece of the overall smartphone industry profits in Q4 2017.
The latest industry research shows that during the final quarter of last year, Apple’s top-of-the-line handset grabbed 35% of total smartphone industry profits.
CNBC:
According to the latest research from Counterpoint’s Q4 2017, the premium smartphone market did not grow as expected while Apple remained the most profitable brand, capturing 86% of the total handset market profits
[…]
The iPhone X alone generated 21% of total industry revenue and 35% of total industry profits during the quarter.
As 9to5Mac points out, that means Apple’s flagship handset generated income totaling five time more than the combined profit of over 600 Android brands.
“Apple grew 1% (YoY) even with the iPhone X being available for only two months in Q4 2017. The iPhone X alone generated 21% of total industry revenue and 35% of total industry profits during the quarter,” Research Analyst Karn Chauhan said in a statement.
“The share of iPhone X is likely to grow as it advances further into its life-cycle. Additionally, the longer shelf life of all iPhones ensured that Apple still has eight out of top 10 smartphones, including its three-year-old models, generating the most profits compared to current competing smartphones from other OEMs,” Chauhan informed.
Not bad for a failure.
