Starting tomorrow, AT&T will be offering revamped Mobile Share Value plans to its customers. The carrier will be adjusting data tiers and plan prices for new and current subscribers.
At the low end, AT&T is consolidating a few data tiers into just two options with different price points. Meanwhile, AT&T’s double digit data tiers are also being reduced, and some subscribers can potentially end up with more data at no extra cost per month or get a better rate on even higher data tiers.
Mobile Share Value currently offers 1 GB for $25 per month, 3GB for $40 per month, and 6GB for $70 per month, but starting Saturday that changes to 2GB for $30/month and 5GB for $50/month. AT&T’s $20 per month 300MB option remains unchanged, but does anyone actually opt for that?
Heavy data users will be glad to hear they can get more data at the same rate, and in some cases at a better rate than before. Currently AT&T offers 10GB for $100 per month and 15GB for $130 per month. Starting tomorrow the 10GB tier goes away, and users can opt for 15GB for the $100 per month rate. If you need 20GB, that tier drops from $150 down to $140 per month.
AT&T will attempt to compete with T-Mobile’s recently introduced “Mobile Without Borders” deal, by offering their 15GB and 20GB customers unlimited talk and text in Mexico and Canada. Another perk for those higher tiers are $15 per month access fees for AT&T Next phones, versus $25 per month for tiers below 15GB.
You won’t automatically see a change if you’re already an AT&T subscriber, but current and new subscribers will be able to access the new plans and rates beginning tomorrow, Saturday, August 15.