For years Apple offered Mac customers $100 off of the purchase of a printer, but discontinued the program in early 2012 as the devices lost popularity. Now Apple is once again promoting printers with new in-store displays and an instant discount program offering up to $50 on HP printers.
While the in-store promotion is apparently set to roll out tomorrow (June 9), the company has already quietly begun offering the printer discounts, with models such as the Photosmart 7520 ($149.95) already having been reduced by $50 and the Photosmart 6520 ($119.95) having been reduced by $30.
Some Epson models are also showing some price drops, as the Expression Premium XP-600 ($129.95) has received a $20 discount and the WorkForce WF-2540 ($119.95) is marked down by $10.
The special discounts on the printers are valid through September 6th.
