comScore has released the results of its monthly rolling survey of U.S. mobile phone users for the period covering November – January, and it shows Apple’s smartphone market share rose 3.5 percentage points between October and January, with 37.8% of U.S. platform and hardware sales.
Google’s Android was the largest smartphone platform with 52.3% of smartphone platform share, down from 53.6% three months ago. Android, BlackBerry, Microsoft and Symbian all lost share, to the benefit of Apple. As a result, Apple and Google control more than 87 percent of the smartphone market.
Samsung grabbed second place in hardware with 21.4%, up from 19.5% three months earlier. HTC and Motorola took hits in market share, while LG edged up a bit.
comScore’s data tracks the installed user base instead of handset sales. This makes it more indicative of real-world usage, but is slower to reflect shifting market trends.
