Think what you like about Rush Limbaugh, he has to be one of the biggest (no pun intended) Apple Fanboys around. The man loves him some Apple products. But on his radio show yesterday he expressed dismay at the leaks about the new iPhone. He says it’s “like taking Santa Claus out of Christmas for people.”
I’m not kidding. I got people e-mailing me, being depressed about the new iPhone. I kid you not. Well, I’ll tell you why. It’s because apparently everything is known about what it’s gonna be, and that’s like taking Santa Claus out of Christmas for people. Apple’s big announcement is on Wednesday, and everybody thinks they know what the phone’s gonna be. It’s gonna be a four-inch screen. It’s gonna have LTE, 4G LTE in it, it’s gonna have whatever, people know it. It’s not a new design. It looks exactly like the current phone, a little thinner. It looks just like the current phone, just a half-inch longer. But no wider. It’s gonna have a bigger screen but nothing on that screen is gonna be bigger. There’s just gonna be more space on the screen and the Apple fanboys are all depressed that they’re losing to Samsung, even though Apple just creamed ‘em in court, ’cause Samsung phones have a bigger screen.
“El Rushbo” makes some good points. Rumors can lead to lowered expectations. Before any big launch, the rumor mill goes into full-on mode. Leaks occur, photos are published, documents are secretly passed in back alleys… OK, maybe not in back alleys, but you know what I mean. People start whining that whatever new device Apple is bringing out will be disappointing, that the rest of the industry has passed them by. Then Apple announces their new product, they sell a metric buttload of them, and the cycle starts all over again.
Apple could up their release schedule and have 20 different models of the iPhone or iPad on sale at any one time, or they could just be Apple. An Apple who takes the time to refine their products and not jump on every “look a huge screen with a stylus!” bandwagon that passes by.
Apple will announce the iPhone 5, and maybe a surprise or two tomorrow, and most are going to once again fall in love. Even as they exclaim, “Where’s the stylus? How come it still fits in my shirt pocket?” They’ll get in line to queue up for the release. Hold a place for Rush in line. I’m sure either he, or one of his minions will be right there with you.
