A print ad for Apple’s Siri virtual assistant appeared in the latest issue of Rolling Stone magazine on Monday as part of an iPhone 4S advertisement. Below is the ad, courtesy of Twitter user Philip Bernstein (via AppleInsider).
The usual short and sweet tagline of the ad reads: “You Speak. Siri helps. Say hello to the most amazing iPhone yet.”
While Siri still carries the “beta” designation, it has been touted as the iPhones 4S’ standout feature ever since the device debuted last fall. The voice-recognition software distances itself from other offerings by being able to parse natural speech, and not requiring the user to have to memorize a list of commands.
While Siri has been heavily promoted in a television ad blitz, print ads have not been as numerous.
A recent study found that some 87 percent of iPhone 4S owners use at least one of Siri’s functions each month, even if it’s just sending a text or scheduling an appointment.
