‘Inside Apple’ Now Available, Claims to Reveal Apple’s Secrets to Success

Fortune editor Adam Lashinsky’s book Inside Apple has finally been released today, claiming to providing an inside look into Apple’s secrets, and to what makes the company tick.

Lashinsky has spent the last few years looking deep inside Apple in search of what makes it such a good company, and this new book is expected to reveal a plethora of interesting tidbits!

From the iBooks description:

INSIDE APPLE reveals the secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult-like following for its products.

If Apple is Silicon Valley’s answer to Willy Wonka’s Chocolate Factory, then author Adam Lashinsky provides readers with a golden ticket to step inside.

[…]

Based on numerous interviews, the book offers exclusive new information about how Apple innovates, deals with its suppliers and is handling the transition into the Post Jobs Era.

Inside Apple is available now through the Apple iBookstore ($12.99, link), from Amazon.com as a hardback ($16.19, link) and a Kindle book ($12.99, link), and from Barnes & Noble in both hardback ($17.09, link) and as a Nook book ($12.99, link).

J. Glenn Künzler

Glenn is Managing Editor at MacTrast, and has been using a Mac since he bought his first MacBook Pro in 2006. He lives in a small town in Utah, enjoys bacon more than you can possibly imagine, and is severely addicted to pie.