While we have heard rumors about an Apple-branded television set before, including one from a former Apple executive, the frequency and persistence of these rumors seems to be heating up, with several new sources claiming a 2012 release.
A new report from Venturebeat is now pointing to multiple sources to suggest that the 2012 release of an Apple-branded television will indeed occur, claiming that the project is already well underway.
Steward Alsop, a venture capitalist on the board of Sonos and an early investor for TiVo, reportedly revealed the information to Venturebeat, backing up previous claims from Piper Jaffray analyst Gene Munster and others.
Momentum really seems to be picking up regarding these Apple HDTV rumors, despite the fact that current Apple executives have denied that Apple has any interest in the television market.