There has been one entertainment app that has been noticeably absent from the stream of new apps debuting on the fourth-generation Apple TV, and that is the Amazon Instant Video app. It now looks as if the app will debut on the new set top box very soon.
… There’s been a lot of speculation as to what the reasoning for the unexplained absence, with some accusing Apple of blocking Amazon from launching the app on tvOS and others accusing Amazon of not developing for the platform as to encourage users to use its own Fire TV products..
Engineer Dan Bostonweeks queried Amazon via its feedback system about the company’s lack of support for the Apple TV, and received a response from the company’s customer representative saying they are currently developing an app for tvOS, “As we have already succeeded in developing an app for iPhone and iPad, we hope to make an app separately for Apple TV.”
The company rep told Bostonweeks that it “hopefully,” plans to release the app within a “few week’s span.”
Amazon Instant video is a video streaming service that is included as a part of Amazon’s Prime membership, and allows members to instantly stream movies and television shows from Amazon’s catalog. Users can also rent and purchase titles.
As always, this is a single customer representative saying the above, and isn’t from an official company press release, so treat the report as a semi-confirmed rumor. However, it does provide a glimmer of hope for Apple TV users who are tired of switching to another streaming device to access their Amazon Instant Video library.